Market Cap 2.69B
Revenue (ttm) 4.47B
Net Income (ttm) 338.74M
EPS (ttm) N/A
PE Ratio 14.44
Forward PE 40.26
Profit Margin 7.57%
Debt to Equity Ratio 0.69
Volume 2,234,700
Avg Vol 3,676,954
Day's Range N/A - N/A
Shares Out 105.27M
Stochastic %K 58%
Beta 1.27
Analysts Sell
Price Target $24.40

Company Profile

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, Grand American touring, standard, sportbike, adventure touring, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its tradema...

Industry: Recreational Vehicles
Sector: Consumer Cyclical
Phone: 414 342 4680
Address:
3700 West Juneau Avenue, Milwaukee, United States
Estimize
Estimize May. 11 at 2:03 PM
Wall St is expecting 0.64 EPS for $HOG Q2 [Reporting 07/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
gello2000
gello2000 May. 11 at 1:54 PM
$HOG This stock has been declining since 2014! Are there actually any long term investors here?
0 · Reply
MarketBeat
MarketBeat May. 10 at 10:10 PM
https://marketbeat.com/a/8646210/ $HOG Harley-Davidson Q1 Earnings Call Highlights
0 · Reply
Daschompy
Daschompy May. 8 at 8:20 PM
$HOG squeeze this up to 27. Then enjoy the rug pull.
0 · Reply
pochiwonka
pochiwonka May. 7 at 1:22 PM
$HOG sucessfulluy swing my postiton took profit yesterday at 25$ netted 100$
0 · Reply
OfficialStocktwitsUser
OfficialStocktwitsUser May. 5 at 12:01 PM
$HOG RSI: 50.27, MACD: 0.9126 Vol: 0.82, MA20: 23.10, MA50: 20.48 🔴 SELL - Downtrend 👉 https://quantumstockalerts.com Disclaimer: I am not a financial advisor. This post reflects personal analysis and opinions only. Please do your own research before investing or trading.
0 · Reply
StocktwitsEarnings
StocktwitsEarnings May. 5 at 10:58 AM
$HOG Q1 '26 Earnings Results & Recap • Reported GAAP EPS of $0.23 down -78.50% YoY • Reported revenue of $1.17B down -11.79% YoY • For the full year 2026, Harley-Davidson reaffirms guidance expecting HDMC global motorcycle retail sales of 130,000 to 135,000 units, HDMC operating income ranging from a $40M loss to a $10M profit, and HDFS operating income of $45M.
0 · Reply
tradingTrice
tradingTrice May. 4 at 8:11 PM
$HOG a few puts for tomorrow. Let's see how it goes
0 · Reply
cubie
cubie May. 4 at 7:49 PM
Earnings Before Bell so Place ur Bets: $SHOP 110 or 145 (150?) $PYPL 40-42s or 60 $FISV 52s or 72s $HOG 20 or 25-$26 $PFE 25-25.30 or 27.50 (28?)😅
2 · Reply
InsiderTrackers
InsiderTrackers May. 4 at 2:43 PM
Rep. Tim Moore (R-NC-14) — House Financial Services + Budget Committee filed 4 sells across 4 sectors in a 2-week window. Reported April 27-28. $NVDA — sold March 24 ($15K$100K) $LGIH — sold March 26 ($100K$250K) ← largest $CBRL — sold April 1 ($15K$100K) $HOG — sold April 7 (~$50K) This isn't one name, one sector, one reason. Tech, housing, consumer, industrials all trimmed in the same window. Why his committee seats matter: Financial Services = direct oversight of banking, capital markets, housing finance. Budget Committee = front row seat to every major fiscal negotiation happening right now including the One Big Beautiful Act. The LGIH exit is the most interesting. Entry-level homebuilder, peak tariff uncertainty, rates still elevated. A Financial Services member reducing homebuilder exposure in that environment is a pointed call. HOG makes sense too Harley is a recurring EU tariff target every time U.S. trade policy escalates.
0 · Reply
Latest News on HOG
Harley-Davidson price target raised to $26 from $19 at UBS

2026-05-11T10:32:25.000Z - 2 days ago

Harley-Davidson price target raised to $26 from $19 at UBS


Harley-Davidson price target raised to $26 from $23 at Citi

2026-05-07T11:02:53.000Z - 6 days ago

Harley-Davidson price target raised to $26 from $23 at Citi


Harley-Davidson price target raised to $28 from $24 at Baird

2026-05-07T09:34:53.000Z - 6 days ago

Harley-Davidson price target raised to $28 from $24 at Baird


Harley-Davidson Earnings Call Transcript: Q1 2026

May 5, 2026, 9:00 AM EDT - 8 days ago

Harley-Davidson Earnings Call Transcript: Q1 2026


Harley-Davidson sees FY26 operating income $45M-$60M

2026-05-05T11:23:51.000Z - 8 days ago

Harley-Davidson sees FY26 operating income $45M-$60M


Harley-Davidson reports Q1 EPS 22c, consensus 23c

2026-05-05T11:08:22.000Z - 8 days ago

Harley-Davidson reports Q1 EPS 22c, consensus 23c


Harley-Davidson Delivers First Quarter Financial Results

May 5, 2026, 7:00 AM EDT - 8 days ago

Harley-Davidson Delivers First Quarter Financial Results


Harley-Davidson recalling 88,000 motorcycles in U.S.

2026-05-01T10:21:13.000Z - 12 days ago

Harley-Davidson recalling 88,000 motorcycles in U.S.


Harley-Davidson recalling 88,000 motorcycles in U.S.

2026-05-01T10:10:50.000Z - 12 days ago

Harley-Davidson recalling 88,000 motorcycles in U.S.


Harley-Davidson Transcript: Status update

Apr 16, 2026, 10:00 AM EDT - 27 days ago

Harley-Davidson Transcript: Status update


HARLEY-DAVIDSON LAUNCHES RIDE

Apr 9, 2026, 11:00 AM EDT - 4 weeks ago

HARLEY-DAVIDSON LAUNCHES RIDE


The Big 3: HOG, WMT, MRVL

Apr 8, 2026, 1:00 PM EDT - 4 weeks ago

The Big 3: HOG, WMT, MRVL

MRVL WMT


Harley-Davidson initiated with an Underweight at Wells Fargo

2026-03-10T20:12:23.000Z - 2 months ago

Harley-Davidson initiated with an Underweight at Wells Fargo


Harley-Davidson CEO buys $286.5K in common stock

2026-03-09T21:20:29.000Z - 2 months ago

Harley-Davidson CEO buys $286.5K in common stock


Harley-Davidson price target lowered to $19 from $27 at UBS

2026-03-04T12:44:14.000Z - 2 months ago

Harley-Davidson price target lowered to $19 from $27 at UBS


Harley-Davidson, Inc. Declares Dividend

Feb 13, 2026, 5:00 PM EST - 3 months ago

Harley-Davidson, Inc. Declares Dividend


Harley-Davidson Earnings Call Transcript: Q4 2025

Feb 10, 2026, 9:00 AM EST - 3 months ago

Harley-Davidson Earnings Call Transcript: Q4 2025


Harley-Davidson Loss Widens on Falling Motorcycle Sales

Feb 10, 2026, 7:42 AM EST - 3 months ago

Harley-Davidson Loss Widens on Falling Motorcycle Sales


Harley-Davidson's fourth-quarter loss widens

Feb 10, 2026, 6:57 AM EST - 3 months ago

Harley-Davidson's fourth-quarter loss widens


Harley-Davidson Makes Executive Changes Under New CEO

Dec 10, 2025, 5:52 PM EST - 5 months ago

Harley-Davidson Makes Executive Changes Under New CEO


Harley-Davidson Announces Key Leadership Changes

Dec 10, 2025, 4:15 PM EST - 5 months ago

Harley-Davidson Announces Key Leadership Changes


Harley-Davidson Earnings Call Transcript: Q3 2025

Nov 4, 2025, 9:00 AM EST - 6 months ago

Harley-Davidson Earnings Call Transcript: Q3 2025


Harley-Davidson Profit Rises Despite Weak Consumer Confidence

Nov 4, 2025, 7:28 AM EST - 6 months ago

Harley-Davidson Profit Rises Despite Weak Consumer Confidence


Harley-Davidson Delivers Third Quarter Financial Results

Nov 4, 2025, 7:00 AM EST - 6 months ago

Harley-Davidson Delivers Third Quarter Financial Results


Harley-Davidson's third-quarter profit rises

Nov 4, 2025, 6:57 AM EST - 6 months ago

Harley-Davidson's third-quarter profit rises


Harley-Davidson and Realtree® Release "Get Lost" Collaboration

Oct 2, 2025, 11:02 AM EDT - 7 months ago

Harley-Davidson and Realtree® Release "Get Lost" Collaboration


Harley-Davidson Names Topgolf Leader as New CEO

Aug 4, 2025, 7:44 AM EDT - 10 months ago

Harley-Davidson Names Topgolf Leader as New CEO


Harley-Davidson names Topgolf's Arthur Starrs as new CEO

Aug 4, 2025, 7:14 AM EDT - 10 months ago

Harley-Davidson names Topgolf's Arthur Starrs as new CEO


Harley-Davidson Stock Skyrockets. It Wasn't Earnings.

Jul 30, 2025, 11:07 AM EDT - 10 months ago

Harley-Davidson Stock Skyrockets. It Wasn't Earnings.


Harley-Davidson Earnings Call Transcript: Q2 2025

Jul 30, 2025, 9:00 AM EDT - 10 months ago

Harley-Davidson Earnings Call Transcript: Q2 2025


Harley-Davidson posts lower second-quarter profit

Jul 30, 2025, 7:01 AM EDT - 10 months ago

Harley-Davidson posts lower second-quarter profit


Estimize
Estimize May. 11 at 2:03 PM
Wall St is expecting 0.64 EPS for $HOG Q2 [Reporting 07/23 BMO] http://www.estimize.com/intro/hog?chart=historical&metric_name=eps&utm_cont
0 · Reply
gello2000
gello2000 May. 11 at 1:54 PM
$HOG This stock has been declining since 2014! Are there actually any long term investors here?
0 · Reply
MarketBeat
MarketBeat May. 10 at 10:10 PM
https://marketbeat.com/a/8646210/ $HOG Harley-Davidson Q1 Earnings Call Highlights
0 · Reply
Daschompy
Daschompy May. 8 at 8:20 PM
$HOG squeeze this up to 27. Then enjoy the rug pull.
0 · Reply
pochiwonka
pochiwonka May. 7 at 1:22 PM
$HOG sucessfulluy swing my postiton took profit yesterday at 25$ netted 100$
0 · Reply
OfficialStocktwitsUser
OfficialStocktwitsUser May. 5 at 12:01 PM
$HOG RSI: 50.27, MACD: 0.9126 Vol: 0.82, MA20: 23.10, MA50: 20.48 🔴 SELL - Downtrend 👉 https://quantumstockalerts.com Disclaimer: I am not a financial advisor. This post reflects personal analysis and opinions only. Please do your own research before investing or trading.
0 · Reply
StocktwitsEarnings
StocktwitsEarnings May. 5 at 10:58 AM
$HOG Q1 '26 Earnings Results & Recap • Reported GAAP EPS of $0.23 down -78.50% YoY • Reported revenue of $1.17B down -11.79% YoY • For the full year 2026, Harley-Davidson reaffirms guidance expecting HDMC global motorcycle retail sales of 130,000 to 135,000 units, HDMC operating income ranging from a $40M loss to a $10M profit, and HDFS operating income of $45M.
0 · Reply
tradingTrice
tradingTrice May. 4 at 8:11 PM
$HOG a few puts for tomorrow. Let's see how it goes
0 · Reply
cubie
cubie May. 4 at 7:49 PM
Earnings Before Bell so Place ur Bets: $SHOP 110 or 145 (150?) $PYPL 40-42s or 60 $FISV 52s or 72s $HOG 20 or 25-$26 $PFE 25-25.30 or 27.50 (28?)😅
2 · Reply
InsiderTrackers
InsiderTrackers May. 4 at 2:43 PM
Rep. Tim Moore (R-NC-14) — House Financial Services + Budget Committee filed 4 sells across 4 sectors in a 2-week window. Reported April 27-28. $NVDA — sold March 24 ($15K$100K) $LGIH — sold March 26 ($100K$250K) ← largest $CBRL — sold April 1 ($15K$100K) $HOG — sold April 7 (~$50K) This isn't one name, one sector, one reason. Tech, housing, consumer, industrials all trimmed in the same window. Why his committee seats matter: Financial Services = direct oversight of banking, capital markets, housing finance. Budget Committee = front row seat to every major fiscal negotiation happening right now including the One Big Beautiful Act. The LGIH exit is the most interesting. Entry-level homebuilder, peak tariff uncertainty, rates still elevated. A Financial Services member reducing homebuilder exposure in that environment is a pointed call. HOG makes sense too Harley is a recurring EU tariff target every time U.S. trade policy escalates.
0 · Reply
ADKnomad
ADKnomad May. 1 at 9:24 AM
$HOG nice recovery from 17 Ride Free
0 · Reply
InsiderTrackers
InsiderTrackers Apr. 29 at 1:37 PM
🚨BREAKING: Rep. Tim Moore released a new financial disclosure. Notable Trades: $NVDA Nvidia $15K-$50K (S) $CBRL Cracker Barrel $15K-$50K (S) $HOG Harley Davidson $50K-$100K (S) Full Disclosure below: https://disclosures-clerk.house.gov/public_disc/ptr-pdfs/2026/20034424.pdf
0 · Reply
parcha
parcha Apr. 29 at 12:58 AM
$HOG Harley-Davidson : “The technology is absolutely terrific, but the actual earnings, they’re just blah. I can’t go for it. I can’t recommend a non-growth stock on this show https://www.cnbc.com/2026/04/28/cramers-lightning-round-i-like-halliburton-very-much.html
0 · Reply
jdlman
jdlman Apr. 28 at 10:54 PM
$HOG cramer cant gonfor this.no growth
0 · Reply
pochiwonka
pochiwonka Apr. 28 at 3:11 AM
$HOG note that im not here for holding long term im here for quick scalp and quick bucks and ill leave this stock
0 · Reply
AirForce1000
AirForce1000 Apr. 27 at 2:07 PM
$HOG https://www.knicksnewyork.com
0 · Reply
NeverFadeTheOracle
NeverFadeTheOracle Apr. 22 at 4:13 PM
$HOG Out for now
0 · Reply
lilSinnySinSin
lilSinnySinSin Apr. 22 at 1:58 PM
$HOG when does this fly???
0 · Reply
NeverFadeTheOracle
NeverFadeTheOracle Apr. 20 at 7:33 PM
$HOG I get the message Let’s go baby
1 · Reply
AnomalyDetective
AnomalyDetective Apr. 17 at 2:15 PM
$HOG (Piotroski-Graham) long term value stock in breakout conditions for long term growth. Highlighted in the free March article as an underperforming value stock in the portfolio for strong long term 2-year growth. 💥Piotroski-Graham portfolio +12.52% YTD and +558.4% from 2018 not adjusted for dividends. 💥 CFO Insider trading portfolio +12.81% YTD 💥 Active Premium portfolio +17.91% trading in 45 fewer days than the #SPX $SPY following the S&P 500 gauge signals. https://seekingalpha.com/article/4879861-cfo-insiders-leading-markets-value-dividends-beat-growth
0 · Reply
nauristreigys
nauristreigys Apr. 16 at 7:10 AM
$HOG Buy&Hold. For more price targets with Smart Invest Radar visit my
0 · Reply
SamsonStreet
SamsonStreet Apr. 16 at 12:07 AM
$BIRD $OWL $DDOG $CAT $HOG Bird is the word:
1 · Reply