Jun. 26 at 9:06 PM
$PSKY $WBD $TKO 06/26/2026 TKO Group said the fight it hosted on the South Lawn of the White House earlier this month was its most-watched UFC event ever in the U.S .
The event had an estimated 34 million global viewers, making it one of the most-watched events in the history of the Ultimate Fighting Championship, TKO said.
Paramount Skydance , which had exclusive streaming rights to the program, said recently that the event garnered 17 million total viewers on its Paramount+ platform in the U.S. & Latin America.
Final viewership total reflected the standard reporting process for some international broadcasters, w/ audience data for some markets being finalized 7 to 10 days after the events air. Some countries, including Spain & France, won't report viewership until next month.
The cage match, hosted on President Trump's birthday on June 14 , brought a few thousand fans to the South Lawn & featured a bevy of paid advertisements.
