Aug. 14 at 9:10 PM
$BOF
Costco contributed 20% of revenue with a 43% gross margin -- Good;
MicroDried was 33% of revenue with a 3% margin -- Bad;
Sam's Club was 31% of revenue with a 14% margin -- Ok.
"When you look at our product mix, Costco is 20% of the revenue. We actually did pretty well on gross margin — 43% — but MicroDried, which is 33% of our revenue, those were the organic strawberries where our gross margin was 3%. And like Eric said, when you buy these raw materials, you know, if you buy them in the off-season, it's the highest dollar you pay, which makes you think that, well, geez, you know, what we're moving to is buying raw materials during the high season and just making the products then.
And that saves 50% on the raw materials. And then the Sam's Club, you know, we had to air-ship — you know, we said we thought air shipping was out of the way — we had to air-ship that. So that gross margin was 14%. That was 31% of the revenue. "
