Market Cap 156.21M
Revenue (ttm) 1.42B
Net Income (ttm) -34.62M
EPS (ttm) N/A
PE Ratio 45.83
Forward PE N/A
Profit Margin -2.43%
Debt to Equity Ratio 0.22
Volume 575,400
Avg Vol 375,888
Day's Range N/A - N/A
Shares Out 57.85M
Stochastic %K 10%
Beta 0.52
Analysts Strong Sell
Price Target $3.69

Company Profile

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management...

Industry: Internet Retail
Sector: Consumer Cyclical
Phone: 86 21 6080 9991
Address:
No. 1-9, West Jiangchang Road, Lane 510, Shanghai, China
Salvadors_poppy
Salvadors_poppy May. 13 at 11:30 PM
$BZUN
0 · Reply
Shane_4K
Shane_4K May. 13 at 5:52 PM
$BZUN when baba is growing cloud by 40% (soon to surpass it’s bread and butter business) and people don’t even understand that - legitimate question to ask how folks would be able to understand what’s going on here… good time to buy
1 · Reply
NRG8
NRG8 May. 13 at 4:31 PM
$BABA $BIDU $JD $NIO $BZUN Bullish. Lots of upside potential. Share price targets below... .
1 · Reply
Baozun
Baozun May. 13 at 4:01 PM
$BZUN charts are green-
0 · Reply
NRG8
NRG8 May. 13 at 2:04 PM
$BABA $BIDU $JD $NIO $BZUN Lots of upside potential with these Chinese companies... $BABA Target price: $200 (+45%) $NIO Target price: $9 (+42%) $BIDU Target price: $250 (+71%) $JD Target price: $60 (+82%) $BZUN Target price: $10 (+270%) (% upside from current share price to target price in brackets) $JD reported yesterday. $BABA reported today. $BIDU reports earnings on Monday next week. $BZUN reports earnings on Wednesday next week. $NIO reports earnings on Thursday next week. We hold seven figure investments in each of $BABA $BIDU $JD and $BZUN Good luck! .
1 · Reply
Frodokins
Frodokins May. 13 at 1:47 PM
$BZUN Time to move. Volume will tell.
1 · Reply
NRG8
NRG8 May. 13 at 9:13 AM
$BZUN $BZUN results next Wednesday are likely to trigger start of re-rating to $10 .
0 · Reply
Madafaka1
Madafaka1 May. 13 at 8:46 AM
$BZUN $JD wonder if Baozun makes the same U-turn as JD is doing after the numbers.
1 · Reply
AlwaysRational
AlwaysRational May. 12 at 8:16 PM
$BZUN Same old story. Sit around, waiting for months for it to do something. Even daily CEO buys can't help it hold its gains.
0 · Reply
Topgunbar0
Topgunbar0 May. 12 at 7:35 PM
$BZUN still looks like bottom is in to me
0 · Reply
Latest News on BZUN
Baozun Releases 2025 Annual Sustainability Report

Thu, 23 Apr 2026 07:42:00 -0400 - 20 days ago

Baozun Releases 2025 Annual Sustainability Report


Baozun Files Annual Reports for Fiscal Year 2025

Thu, 23 Apr 2026 06:50:00 -0400 - 20 days ago

Baozun Files Annual Reports for Fiscal Year 2025


Baozun Releases 2025 Chairman Letter

Thu, 23 Apr 2026 06:00:00 -0400 - 20 days ago

Baozun Releases 2025 Chairman Letter


Q4 2025 Baozun Inc Earnings Call Transcript

2026-03-25T17:00:29.000Z - 7 weeks ago

Q4 2025 Baozun Inc Earnings Call Transcript


Baozun (BZUN) Q4 2025 Earnings Call Transcript

2026-03-25T13:38:36.000Z - 7 weeks ago

Baozun (BZUN) Q4 2025 Earnings Call Transcript


Baozun Earnings Call Transcript: Q4 2025

Mar 25, 2026, 7:30 AM EDT - 7 weeks ago

Baozun Earnings Call Transcript: Q4 2025


Earnings Scheduled For March 25, 2026

2026-03-25T11:11:18.000Z - 7 weeks ago

Earnings Scheduled For March 25, 2026


Q3 2025 Baozun Inc Earnings Call Transcript

2025-11-25T17:01:24.000Z - 6 months ago

Q3 2025 Baozun Inc Earnings Call Transcript


Baozun Earnings Call Transcript: Q3 2025

Nov 25, 2025, 6:30 AM EST - 6 months ago

Baozun Earnings Call Transcript: Q3 2025


Earnings Scheduled For November 25, 2025

2025-11-25T11:11:12.000Z - 6 months ago

Earnings Scheduled For November 25, 2025


Baozun Announces Third Quarter 2025 Unaudited Financial Results

Tue, 25 Nov 2025 05:00:00 -0500 - 6 months ago

Baozun Announces Third Quarter 2025 Unaudited Financial Results


Baozun Earnings Call Transcript: Q2 2025

Aug 28, 2025, 7:30 AM EDT - 9 months ago

Baozun Earnings Call Transcript: Q2 2025


Baozun Announces Second Quarter 2025 Unaudited Financial Results

Thu, 28 Aug 2025 06:00:00 -0400 - 9 months ago

Baozun Announces Second Quarter 2025 Unaudited Financial Results


Baozun Announces Results of Annual General Meeting of Shareholders

Wed, 18 Jun 2025 06:00:00 -0400 - 11 months ago

Baozun Announces Results of Annual General Meeting of Shareholders


Baozun (BZUN) Q1 2025 Earnings Call Transcript

2025-05-21T13:58:52.000Z - 1 year ago

Baozun (BZUN) Q1 2025 Earnings Call Transcript


Baozun Earnings Call Transcript: Q1 2025

May 21, 2025, 7:30 AM EDT - 1 year ago

Baozun Earnings Call Transcript: Q1 2025


Baozun Announces First Quarter 2025 Unaudited Financial Results

Wed, 21 May 2025 06:00:00 -0400 - 1 year ago

Baozun Announces First Quarter 2025 Unaudited Financial Results


Baozun Schedules Annual General Meeting of Shareholders

Fri, 16 May 2025 06:00:00 -0400 - 1 year ago

Baozun Schedules Annual General Meeting of Shareholders


Baozun Releases 2024 Sustainability Report

Wed, 23 Apr 2025 07:17:00 -0400 - 1 year ago

Baozun Releases 2024 Sustainability Report


Baozun Files Annual Reports for Fiscal Year 2024

Wed, 23 Apr 2025 06:38:00 -0400 - 1 year ago

Baozun Files Annual Reports for Fiscal Year 2024


Baozun Releases 2024 Chairman Letter

Wed, 23 Apr 2025 06:00:00 -0400 - 1 year ago

Baozun Releases 2024 Chairman Letter


Is Baozun Stock Sell-off A Buying Opportunity?

2025-03-21T12:17:35.000Z - 1 year ago

Is Baozun Stock Sell-off A Buying Opportunity?


Baozun (BZUN) Q4 2024 Earnings Call Transcript

2025-03-20T16:30:12.000Z - 1 year ago

Baozun (BZUN) Q4 2024 Earnings Call Transcript


Baozun Earnings Call Transcript: Q4 2024

Mar 20, 2025, 7:30 AM EDT - 1 year ago

Baozun Earnings Call Transcript: Q4 2024


Baozun price target raised to $4.20 from $3.90 at Citi

2024-11-26T11:30:38.000Z - 1 year ago

Baozun price target raised to $4.20 from $3.90 at Citi


Baozun (BZUN) Q3 2024 Earnings Call Transcript

2024-11-21T16:00:15.000Z - 1 year ago

Baozun (BZUN) Q3 2024 Earnings Call Transcript


Baozun Earnings Call Transcript: Q3 2024

Nov 21, 2024, 6:30 AM EST - 1 year ago

Baozun Earnings Call Transcript: Q3 2024


Baozun Announces Third Quarter 2024 Unaudited Financial Results

Thu, 21 Nov 2024 05:00:00 -0500 - 1 year ago

Baozun Announces Third Quarter 2024 Unaudited Financial Results


Earnings Scheduled For November 21, 2024

2024-11-21T08:32:10.000Z - 1 year ago

Earnings Scheduled For November 21, 2024


Baozun downgraded to Hold from Outperform at CLSA

2024-08-30T08:59:22.000Z - 1 year ago

Baozun downgraded to Hold from Outperform at CLSA


Baozun Earnings Call Transcript: Q2 2024

Aug 28, 2024, 7:30 AM EDT - 1 year ago

Baozun Earnings Call Transcript: Q2 2024


Baozun Announces Second Quarter 2024 Unaudited Financial Results

Wed, 28 Aug 2024 06:28:00 -0400 - 1 year ago

Baozun Announces Second Quarter 2024 Unaudited Financial Results


Baozun Announces First Quarter 2024 Unaudited Financial Results

May 28, 2024, 6:00 AM EDT - 2 years ago

Baozun Announces First Quarter 2024 Unaudited Financial Results


Baozun Releases 2023 Sustainability Report

Apr 19, 2024, 7:13 AM EDT - 2 years ago

Baozun Releases 2023 Sustainability Report


Baozun CFO Arthur Yu to leave role, Catherine Zhu to succeed

2024-04-19T10:42:14.000Z - 2 years ago

Baozun CFO Arthur Yu to leave role, Catherine Zhu to succeed


Baozun Strengthens Leadership Team

Apr 19, 2024, 6:34 AM EDT - 2 years ago

Baozun Strengthens Leadership Team


Baozun Files Annual Reports for Fiscal Year 2023

Apr 19, 2024, 6:26 AM EDT - 2 years ago

Baozun Files Annual Reports for Fiscal Year 2023


Baozun Releases 2023 Chairman Letter

Apr 19, 2024, 6:00 AM EDT - 2 years ago

Baozun Releases 2023 Chairman Letter


Baozun downgraded to Hold from Buy at China Renaissance

2024-03-26T00:35:59.000Z - 2 years ago

Baozun downgraded to Hold from Buy at China Renaissance


Baozun price target lowered to $2.60 from $3.10 at HSBC

2024-03-22T10:54:12.000Z - 2 years ago

Baozun price target lowered to $2.60 from $3.10 at HSBC


Baozun upgraded to Buy from Outperform at Daiwa

2024-02-08T13:58:50.000Z - 2 years ago

Baozun upgraded to Buy from Outperform at Daiwa


Baozun price target lowered to $3.80 from $4.60 at Citi

2024-02-07T11:32:44.000Z - 2 years ago

Baozun price target lowered to $3.80 from $4.60 at Citi


Baozun Announces US$20 million Share Repurchase Program

Jan 24, 2024, 6:00 AM EST - 2 years ago

Baozun Announces US$20 million Share Repurchase Program


Baozun Announces Third Quarter 2023 Unaudited Financial Results

Nov 22, 2023, 5:00 AM EST - 2 years ago

Baozun Announces Third Quarter 2023 Unaudited Financial Results


Baozun Announces First Quarter 2023 Unaudited Financial Results

May 25, 2023, 6:00 AM EDT - 3 years ago

Baozun Announces First Quarter 2023 Unaudited Financial Results


Baozun Releases 2022 Sustainability Report

Apr 25, 2023, 6:34 AM EDT - 3 years ago

Baozun Releases 2022 Sustainability Report


Baozun Files Annual Report on Form 20-F for Fiscal Year 2022

Apr 25, 2023, 6:27 AM EDT - 3 years ago

Baozun Files Annual Report on Form 20-F for Fiscal Year 2022


Baozun Releases 2022 Chairman Letter

Apr 25, 2023, 6:19 AM EDT - 3 years ago

Baozun Releases 2022 Chairman Letter


Baozun Announces Third Quarter 2022 Unaudited Financial Results

Nov 29, 2022, 5:00 AM EST - 3 years ago

Baozun Announces Third Quarter 2022 Unaudited Financial Results


Gap to sell Greater China units to e-commerce firm Baozun

Nov 8, 2022, 1:31 AM EST - 3 years ago

Gap to sell Greater China units to e-commerce firm Baozun


Salvadors_poppy
Salvadors_poppy May. 13 at 11:30 PM
$BZUN
0 · Reply
Shane_4K
Shane_4K May. 13 at 5:52 PM
$BZUN when baba is growing cloud by 40% (soon to surpass it’s bread and butter business) and people don’t even understand that - legitimate question to ask how folks would be able to understand what’s going on here… good time to buy
1 · Reply
NRG8
NRG8 May. 13 at 4:31 PM
$BABA $BIDU $JD $NIO $BZUN Bullish. Lots of upside potential. Share price targets below... .
1 · Reply
Baozun
Baozun May. 13 at 4:01 PM
$BZUN charts are green-
0 · Reply
NRG8
NRG8 May. 13 at 2:04 PM
$BABA $BIDU $JD $NIO $BZUN Lots of upside potential with these Chinese companies... $BABA Target price: $200 (+45%) $NIO Target price: $9 (+42%) $BIDU Target price: $250 (+71%) $JD Target price: $60 (+82%) $BZUN Target price: $10 (+270%) (% upside from current share price to target price in brackets) $JD reported yesterday. $BABA reported today. $BIDU reports earnings on Monday next week. $BZUN reports earnings on Wednesday next week. $NIO reports earnings on Thursday next week. We hold seven figure investments in each of $BABA $BIDU $JD and $BZUN Good luck! .
1 · Reply
Frodokins
Frodokins May. 13 at 1:47 PM
$BZUN Time to move. Volume will tell.
1 · Reply
NRG8
NRG8 May. 13 at 9:13 AM
$BZUN $BZUN results next Wednesday are likely to trigger start of re-rating to $10 .
0 · Reply
Madafaka1
Madafaka1 May. 13 at 8:46 AM
$BZUN $JD wonder if Baozun makes the same U-turn as JD is doing after the numbers.
1 · Reply
AlwaysRational
AlwaysRational May. 12 at 8:16 PM
$BZUN Same old story. Sit around, waiting for months for it to do something. Even daily CEO buys can't help it hold its gains.
0 · Reply
Topgunbar0
Topgunbar0 May. 12 at 7:35 PM
$BZUN still looks like bottom is in to me
0 · Reply
Stocksman45
Stocksman45 May. 12 at 5:44 PM
$BZUN All my China stocks have been dropping since the Iran war. We need to see oil and cargo moving again. Then these stocks can move.
0 · Reply
Frodokins
Frodokins May. 12 at 4:04 PM
$BZUN I'm guessing the same 1000 shares are going between A, B and C. Sometimes they overload on coffee and do it a lot faster. :)
0 · Reply
Baozun
Baozun May. 12 at 3:47 PM
$BZUN any thoughts? Maybe maybe too many thoughts….
0 · Reply
TejSingh11106
TejSingh11106 May. 11 at 4:16 PM
$BZUN Even a broken clock is right twice a day, but with the proper allocation, being right once or twice is all you need.
3 · Reply
john2050
john2050 May. 11 at 1:32 PM
$BZUN Baozun moat extending. As of may Qwen being installed on iPhones in China. Alibaba now announcing the integration of Qwen with e-commerce. AI e-commerce is the next wave. Alibaba and Baozun relationship with exclusive rebates just tip of iceberg. https://tech.yahoo.com/ai/gemini/articles/alibaba-integrate-qwen-ai-taobao-014420350.html
0 · Reply
john2050
john2050 May. 11 at 1:07 PM
$BZUN In the 2026 Tmall and Alimama ecosystem awards, Baozun retained its "Six-Star Omni-Service Provider" status on Tmall, while subsidiary E-Fashion was named a "Five-Star Omni-Service Provider." Baozun also earned Alimama's "Omni-Six Star Super Marketing Partner" certification, along with "Super Marketing Partner," "Supernova Marketing Partner," and "Full-Link Star" titles across the brand operation, UD effectiveness, and Taobao-internal effectiveness tracks. Baozun Insight further received Alimama's "Annual Omni-Partner Grand Award" for its omnichannel model and benchmark cases across UGC, Bosch, and PUMA.
0 · Reply
Baozun
Baozun May. 10 at 11:06 PM
$BZUN per the NYT article it referred to the fact that GAP owns old Navy, Banana Republic and Atletica- this is news to me.. I hope those brands are under Baozuns umbrella in China but I suspect not… yet?🙄 Anyways glad they are making a revisit to modern culture as we go back to the 90s.. looking for something authentic in America.. and now China.
0 · Reply
john2050
john2050 May. 9 at 3:26 PM
$BZUN https://www.linkedin.com/posts/cbaker19_sweatybetty-chinaretail-activity-7457655419121971200-uG0d
0 · Reply
Shane_4K
Shane_4K May. 9 at 2:43 PM
$BZUN https://www.linkedin.com/posts/baozun_hunter-opens-three-new-stores-across-china-activity-7458788682070663168-BAFk?utm_medium=ios_app&rcm=ACoAABB9i2sBAEW-R7rt4bq1RlU6AunQ9HQoCq4&utm_source=social_share_send&utm_campaign=copy_link BBM gets going
0 · Reply
UsingAGodAlgorithm
UsingAGodAlgorithm May. 8 at 9:57 PM
$NIO -80%+ since then. We got this so right. At the exact tops we post. We are the best as far as we have seen on here. Check our profile. This also has similarities to other names $BZUN $AMBA $CAVA $NTNX
0 · Reply
Frodokins
Frodokins May. 8 at 4:46 PM
$BZUN 20K per hour not sustainable. Short covering, buyers, manipulators, mafia. Volume will show up. Suddenly.
1 · Reply
Madafaka1
Madafaka1 May. 8 at 10:48 AM
$BZUN SHANGHAI, May 8, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced that it will release its unaudited financial results for the first quarter ended March 31, 2026 on Wednesday, May 20, 2026, before the open of U.S. markets.
1 · Reply